Predrag JakovljevicPrincipal analyst for Technology Evaluation Centers None of their products are really used all day, every day - but Slack is. Salesforce CEO and co-founder Marc Benioff (pictured here at Dreamforce 2019) has signed off on some smaller acquisitions in 2020, but the Slack acquisition, if approved, would be the company's biggest, ever. But the Salesforce-Slack deal is a blockbuster for the company known for growth by acquisition.Įmbedded into the Salesforce platform beyond integrations that are already available, Slack could be useful to users for facilitating conversations among sales teams, between sales teams and customers, as well as for customer service. Salesforce had made a few small acquisitions this year, including Vlocity and Mobify. If the deal passes regulatory muster and Slack shareholders approve it, the acquisition would be Salesforce's largest, by far eclipsing the $15.7 billion spent on data-visualization vendor Tableau in June 2019, which had been the biggest. It's the central nervous system of so many companies.' 'We see in Slack a once-in-a-generation company and platform. this makes it all real,' said Salesforce co-founder and CEO Marc Benioff during the company's quarterly earnings call Tuesday. 'We've spent more than a decade focusing on this vision for a social enterprise. Salesforce plans to close the acquisition by the summer of 2021. Slack will be integrated deeply in every Salesforce cloud, according to the company, and will serve as the interface for its Customer 360 platform that gives users a full view of their customer activity across marketing, sales, e-commerce and customer service.

Salesforce buy slack